24 Carat Data
Despite a decade of hyper-quantification of online life and politics, actionable public data is still scarce as gold dust. What are the right metrics for gaging influence? Does size matter? Are all communities created equal? How is social media different from traditional media? Data-mine the newest research and survey results
with four experts.
Chair: Henry Copeland - Founder, Blogads.com
Henry Copeland runs Blogads.com, which connects advertisers with leading blogs on the left (including DailyKos, Talkingpointsmemo, Crooks and Liars, MyDD, Atrios, Americablog, Talkleft), right (including Redstate, Powerline, OutsidetheBeltway, Rightpundits, Wizbang, Althouse, RightWingNews) and center (including Politicalwire, Politics1, Pollster.com), as well as more than 1500 other blogs by parents, Californians, environmentalists, cooks and other assorted pundits.
Copeland is a member of IPDI's board of advisors and speaks frequently at online industry events including SXSW and Ad-tech. In previous lives, Copeland was a Wall Street bond trader and a journalist in post-communist Europe. His blog, currently living at www.blogads.com/weblog, is the sixth oldest by an American CEO. Copeland graduated from Yale University in 1984 and lives in Chapel Hill, North Carolina.
David Karpf - Member of Board of Directors, Sierra Club
Dave is a doctoral candidate in Political Science at the University of Pennsylvania.
His dissertation project, “Network-Enhanced Goods and
Internet-Mediated Organizations: the Internet’s Effects on Political
Participation, Organization, and Mobilization,” investigates emergent
forms of political association made possible by web-based technology. His
long-term research interest is in campaign innovation, interest groups, and
political change in America.
Dave is also an avid environmental leader, currently serving his second
term on the Sierra Club Board of Directors He believes participatory
technology will play a crucial role in the emerging movement to prevent climate
destabilization.
John Horrigan - Associate Director for Research, Pew Internet & American Life Project
John B. Horrigan is the
Associate Director for Research at the Pew Internet & American
Life Project, where he studies the online behavior of broadband
internet users and consumers of other leading edge information
technology. He also leads Pew’s research on the internet's
impact on people’s social networks and political engagement and
developed Pew’s “Typology of Information and
Communication Technology Users.
Horrigan received his
Ph.D. in public policy from the University of Texas at Austin and his
B.A. in government and economics from the University of Virginia.
Prior to joining Pew, Horrigan was a staff officer for the Board on
Science, Technology, and Economic Policy at the National Research
Council. He has also served as press secretary to former U.S.
Congressman Jake Pickle.
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